Baby caresoftsensbaby.com (opens the brand's site)

Softsens competitor intelligence

43 new ads this week. 33% on Meta.

Live ads: 108
Median price: ₹349−49.4% vs Baby care

New ads per weekpeak · 183

1835 Oct

2212 Oct

4319 Oct

Bestsellers

#1
Baby Wipes With Aloe Vera & Moisturising Lotion
₹1864.4★ (48.2K)
Units sold
#2
Assorted Kids Soap 75g each ( Pack of 5 x 75g) | Gentle Nourishing Care with Shea Butter & Natural Milk Cream, Dermatologist Tested Baby Soap, Moisturizing Animal Shape Bar Soap For Toddlers & Kids 2-10 Years
₹2594.4★ (1.2K)
Units sold
#3
Baby Powder 200g (Pack of 2)
₹2284.4★ (7.1K)
Units sold
#4
Baby Daily Moisturising Lotion with Natural Milk Cream (200 ml)
₹1544.4★ (9.6K)
Units sold
#5
Baby Pointelle Full Sleeves Rompers, Ivory & Rose Quartz
₹5994.3★ (382)
Units sold
#6
Baby 99.9% Pure Water Wipes | Pure Aloe Vera Extract with Lid Wipes For Babies (Pack of 6)
₹4114.4★ (1.4K)
Units sold

38 more products

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Price moves

Baby Cream with Milk Cream and Shea Butter (100 g)-37%
~~₹163~~ → ₹103
24 Oct · Flipkart
Baby Shampoo 200ml (Pack of 3) (600 ml)-33%
~~₹357~~ → ₹240
24 Oct · Flipkart
Baby Daily Moisturising Lotion with Natural Milk Cream (200 ml)-31%
~~₹154~~ → ₹107
24 Oct · Flipkart
Baby Tear Free Gentle Cleansing Shampoo (200 ml)-28%
~~₹165~~ → ₹119
24 Oct · Flipkart

296 more price drops in 30 days

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New listings

Baby All in One Bundle with Free Travel Kit | Baby's Complete Skin and Hair Care Package
₹2,288Amazon · 22 Oct
2 Pack Short Sleeve T-Shirts (Forest Fables Toile)
₹1,099Amazon · 19 Oct
Baby Rockstar Ruffle Sleeve Dress
₹600Amazon · 22 Oct

Catalogue

Product typesLive on softsensbaby.com

Baby Care Combo6
Kids Soap5
Adult Soap4
Baby Soap3
Kids Soap Combo2

Marketplace price bands703 listings

Under ₹300126 listings
₹300–499152 listings
₹500–799158 listings
₹800–1,199142 listings

39.5% of priced listings below ₹500

Discount depth over time

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Softsens this month

Softsens has 108 ads live, 83 on Meta and 25 on Google, and added 43 in the week of 19 Oct. Its median price is ₹349, 49.4% below the Baby care median of ₹690. On 24 Oct the Softsens Baby Cream with Milk Cream and Shea Butter (100 g) dropped from ₹163 to ₹103 on Flipkart. Across 5.3K labelled marketplace reviews, 'value for money' is the most common praise.