Feminine & intimate hygieneplushforher.com (opens the brand's site)
Plush competitor intelligence
106 new ads this week. 73% on Meta.
- Live ads
- 252
- Median price
- ₹259
Live ad creatives 252 total
Meta · Video
“5% Niacinamide. 2% Lactic Acid. 1% Mandelic Acid. Your deo just got a skincare upgrade.”
Google
Meta · Video
“A little more comfort for those days @plushforher”
Meta · Video
“Are we still doing this in 2026, setting an alarm just to…”
248 more live ads
Start 14-day trialNetwork distribution
Meta ads 251Google ads 1
Format split
- video208
- image27
Top hooks
- “Why settle for one when you can stock up on all your favorites?”26
- “Feels like underwear. Protects like 3 pads. Disposable period panties made for mess-free comfort.”21
- “Stock up on your everyday essentials. Buy any 3 selected products for just ₹499”12
135 more hooks
Start 14-day trialPlush this month
Plush has 252 ads live, 251 on Meta and 1 on Google, and added 106 in the week of 12 Oct. Its median price is ₹259. On 25 Oct the PLUSH Comfort High Waist Disposable Period Panty 5 Pcs S/M (55-90 cm) | Anti-Bacterial Sanitary Pad (Pack of 5) dropped from ₹206 to ₹160 on Flipkart. Across 6.7K labelled marketplace reviews, 'no side effects, easy on the stomach' is the most common praise.
Head-to-head
Plush
Ads (30d): 712 · Products: 207
Ads (30d): 437 · Products: 366
Median price, offers, overlap
Start 14-day trialFull Plush report · 6 sections
- Pricing (207 priced products)
- Ads (252 live ads)
- Products (207 catalogue items)
- Reviews (47 complaint themes)
- Search (6 keywords)
- Promotions (11 live offers)
Frequently asked questions
How many products does Plush list on its website?
207 live products were seen on Plush's own site in our catalogue crawl as of 24 Oct 2026.
What is the typical price of Plush products?
The median list price is ₹259 across 207 priced products.
Who are Plush's competitors?
By shared products and ad overlap, the closest tracked brands are Pee Safe, Nua, Carmesi.
Is Plush running ads?
712 of Plush's ads were seen in the last 30 days, 253 of them active on the last check.
Where is Plush sold online?
Besides its own site, Plush listings were seen on amazon, nykaa, flipkart, myntra, meesho in the last 7 days.