Libas
Women's ethnic wear
- Products
- 23.2K
- Ads 30D
- 3K
Women's ethnic wear brands in India
45 brands · 1.3L products · Fashion
as of 23 Oct 2026
Overview
DerivedDerived: Worked out from measured data with a published formula.Source: Catalogue listings we track; Catalogue prices we trackAs of 23 Oct 2026Formula: brands in this category with a public profile
Brands tracked
45
Products
1.3L
in catalogue crawl
Median price
₹2,399
of brand medians
New 90d
1.3L
first seen in crawl
MeasuredMeasured: Read or counted from stored observations.Source: Catalogue listings we trackAs of 23 Oct 2026Live offers
396
27 brands
MeasuredMeasured: Read or counted from stored observations.Source: Live offers we trackAs of 22 Oct 2026Ads seen 30d
44.7K
ad libraries
MeasuredMeasured: Read or counted from stored observations.Source: Ad libraries we trackAs of 23 Oct 2026
51% of priced products seen with a discount
Search trends in this category
as of 23 Oct 2026DerivedDerived: Worked out from measured data with a published formula.Source: Search trends we trackAs of 23 Oct 2026
co ord set ethnic
Emerging · 263% in 3 months
oversized t shirt men under 300
Emerging · -74% in 3 months
lehenga for weddings
Emerging · 69% in 3 months
ready to wear saree with stitched blouse
Emerging
lavender anarkali suit
Emerging
oversized denim jacket
Emerging
butter yellow maxi dress
Emerging
bodycon maxi dress
Emerging
Most active brands
as of 23 Oct 2026MeasuredMeasured: Read or counted from stored observations.Source: Catalogue listings we trackAs of 23 Oct 2026
- House of Chikankari
Women's ethnic wear
- Products
- 1K
- Ads 30D
- 2.4K
- Kalkifashion
Women's ethnic wear
- Products
- 10.2K
- Ads 30D
- 1.7K
- Suta
Women's ethnic wear
- Products
- 7.6K
- Ads 30D
- 1.4K
| Brand | Ads 30d | Products | Median price |
|---|---|---|---|
| Mulmul | 777 | 5.4K | ₹14,450 |
| W for Woman | 763 | 9.8K | ₹1,420 |
| Neerus Ensembles | 550 | 9.4K | ₹2,239 |
| Bownbee | 141 | 2.9K | ₹1,798 |
| Banarasee | 118 | 4.8K | ₹2,399 |
| Avishya | 79 | 10.1K | ₹2,930 |
Latest moves
as of 22 Oct 2026MeasuredMeasured: Read or counted from stored observations.Source: Price, offer, launch, ad and marketplace changes we trackAs of 22 Oct 2026
- New product
14 new products in our catalogue crawl
MeasuredMeasured: Read or counted from stored observations.Source: Price, offer, launch, ad and marketplace changes we trackAs of 22 Oct 2026 - New product
35 new products in our catalogue crawl
MeasuredMeasured: Read or counted from stored observations.Source: Price, offer, launch, ad and marketplace changes we trackAs of 22 Oct 2026 - New product
21 new products in our catalogue crawl
MeasuredMeasured: Read or counted from stored observations.Source: Price, offer, launch, ad and marketplace changes we trackAs of 22 Oct 2026 - New product
5 new products in our catalogue crawl
MeasuredMeasured: Read or counted from stored observations.Source: Price, offer, launch, ad and marketplace changes we trackAs of 22 Oct 2026 - New product
99 new products in our catalogue crawl
MeasuredMeasured: Read or counted from stored observations.Source: Price, offer, launch, ad and marketplace changes we trackAs of 22 Oct 2026 - New product
1 new product in our catalogue crawl
MeasuredMeasured: Read or counted from stored observations.Source: Price, offer, launch, ad and marketplace changes we trackAs of 22 Oct 2026
Ad themes
as of 23 Oct 2026DerivedDerived: Worked out from measured data with a published formula.Source: Ad libraries we trackAs of 23 Oct 2026Formula: AI angle label of each ad seen in 30 days
Offer / discount33%
Festive / occasion23%
Benefit / result16%
Price / value6%
Social proof / UGC6%
Other8%
28.4K of 44.7K ads labelled (63%)
Full move history: Women's ethnic wear brands
45 brands
Start 14-day trialPrice spread
as of 23 Oct 2026DerivedDerived: Worked out from measured data with a published formula.Source: Catalogue prices we trackAs of 23 Oct 2026Formula: percentiles of each priced brand's median list price
- Median
- ₹2,399
- Middle half
- ₹1,748–₹22,984
- Most brands
- ₹1,062–₹61,800
32 priced brands · list prices, before coupons
Listings by price band
Under ₹500216 listings
₹500–9991.2K listings
₹1,000–1,9991.6K listings
₹2,000–4,9991.3K listings
₹5,000+2.1K listings
Where brands sit
as of 23 Oct 2026MeasuredMeasured: Read or counted from stored observations.Source: Catalogue listings we trackAs of 23 Oct 2026Formula: each brand's median list price against the category median
Show as table
| Name | Value |
|---|---|
| Libas | ₹1,369 |
| W for Woman | ₹1,420 |
| Bownbee | ₹1,798 |
| House of Chikankari | ₹2,228 |
| Neerus Ensembles | ₹2,239 |
| Banarasee | ₹2,399 |
| Suta | ₹2,850 |
| Avishya | ₹2,930 |
| Mulmul | ₹14,450 |
Live offers
as of 22 Oct 2026MeasuredMeasured: Read or counted from stored observations.Source: Live offers we trackAs of 22 Oct 2026
396
offers from 27 brands · up to 80% off
Banner278 offers
Announcement33 offers
Discount32 offers
Coupon23 offers
Free shipping16 offers
New to our catalogue crawl
as of 23 Oct 2026MeasuredMeasured: Read or counted from stored observations.Source: Catalogue listings we trackAs of 23 Oct 2026
1.3L
new products from 33 brands in 90 days
New to catalogue1.2L
New pack / format6.9K
Relaunch628
New product31
Ivory Black Printed Cotton Kurta with Pants - Set of 2
The Loom · New pack / format · first seen 23 Oct 2026
Black Printed Cotton Kurta with Pants- Set of 2
The Loom · New pack / format · first seen 23 Oct 2026
Lime Green Blue Striped Poplin Co-ord Set - Set of 2
The Loom · New pack / format · first seen 23 Oct 2026
What customers say
as of 23 Oct 2026MeasuredMeasured: Read or counted from stored observations.Source: Customer reviews we trackAs of 23 Oct 2026
1.3L reviews read across 8 brands. Each theme counts brands where it is a top theme.
Praised
looks good, nice design7 of 8 brands
comfortable7 of 8 brands
good fabric quality7 of 8 brands
fits well6 of 8 brands
nice colour5 of 8 brands
Complaints
poor fabric quality7 of 8 brands
runs large5 of 8 brands
overpriced4 of 8 brands
runs small4 of 8 brands
transparent fabric4 of 8 brands
Women's ethnic wear in India: 45 brands, 1,27,228 products, median price ₹2,399, 1,27,228 new in 30 days. As of 23 Oct 2026.
Questions
What is the typical price of women's ethnic wear products in India?
Across 32 women's ethnic wear brands we track, the median brand list price is ₹2,399; half of the brands sit between ₹1,748 and ₹22,984 (as of 23 Oct 2026).
How many women's ethnic wear brands does RivalMoose track?
45 brands with 1,27,228 live products in our catalogue crawl (as of 23 Oct 2026).
Which women's ethnic wear brands ran the most ads in the last 30 days?
Libas (2,979 ads seen), House of Chikankari (2,355 ads seen), Kalkifashion (1,693 ads seen), counted from public ad libraries.
How many new women's ethnic wear products appeared recently?
1,27,228 products from 33 brands were new to our catalogue crawl in the last 90 days. This counts first sightings, not official launch dates.
How many women's ethnic wear offers are live right now?
396 live offers across 27 brands, with discounts up to 80% (as of 22 Oct 2026).