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House Of Makeup competitor intelligence

11 new ads this week. 86% on Meta.

Live ads
453
Median price
₹549+10% vs Makeup
New ads per weekpeak · 392

Bestsellers

  • HOUSE OF MAKEUP Face Anything Luminous Skin Tint For Glass Skin - Medium Skin Tone (M-05) (35 ml)#1

    Face Anything Luminous Skin Tint For Glass Skin - Medium Skin Tone (M-05) (35 ml)

    ₹7033.7★ (10)

    Units sold

  • House Of Makeup Starry Night Pearly Glow Liquid Highlighter - Meteorite (6 ml)#2

    Starry Night Pearly Glow Liquid Highlighter - Meteorite (6 ml)

    ₹7032.5★ (2)

    Units sold

  • House Of Makeup Hot Glossip Non-Sticky, High-Shine Gloss - Pinky Swear (4.7 ml)#3

    Hot Glossip Non-Sticky, High-Shine Gloss - Pinky Swear (4.7 ml)

    ₹5695★ (2)

    Units sold

  • HOUSE OF MAKEUP Hot Glossip Non-Sticky High-Shine Gloss - Juicy Secrets (4.7 ml)#4

    Hot Glossip Non-Sticky High-Shine Gloss - Juicy Secrets (4.7 ml)

    ₹5694.4★ (8)

    Units sold

  • House Of Makeup Skin Tint with SPF 25+++ | Hyaluronic Acid, Niacinamide | Tinted Moisturizer, Foundation | Non-Comedogenic & Hypoallergenic Certified & Tested | Dewy Glow Finish, 35ml - M10 Medium Skin Tone#5

    Skin Tint with SPF 25+++ | Hyaluronic Acid, Niacinamide | Tinted Moisturizer, Foundation | Non-Comedogenic & Hypoallergenic Certified & Tested | Dewy Glow Finish, 35ml - M10 Medium Skin Tone

    ₹7194.1★ (668)

    Units sold

  • HOUSE OF MAKEUP Dawn to Dawn Mini Liquid Matte Lipstick - Caramel Dip (2 ml)#6

    Dawn to Dawn Mini Liquid Matte Lipstick - Caramel Dip (2 ml)

    ₹2843.5★ (4)

    Units sold

67 more products

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Price moves

  • House Of Makeup Spot On Light Peach Colour Corrector For Face Makeup | Crease-free | Hydrating Pro Concealer/Colour Corrector for Dark Circles | 12 ml(Fair to Light Skin)

    Spot On Light Peach Colour Corrector For Face Makeup | Crease-free | Hydrating Pro Concealer/Colour Corrector for Dark Circles | 12 ml(Fair to Light Skin)-20%

    ₹569 → ₹458

    9 Oct · Amazon

  • House Of Makeup Orange Colour Corrector For Face Makeup | Crease-free | Hydrating Pro Concealer/Colour Corrector for Dark Circles | Eye Underside & Inside Concealer | All Skin Type | 12 ml(Medium to Dusky Skin)

    Orange Colour Corrector For Face Makeup | Crease-free | Hydrating Pro Concealer/Colour Corrector for Dark Circles | Eye Underside & Inside Concealer | All Skin Type | 12 ml(Medium to Dusky Skin)-20%

    ₹569 → ₹458

    9 Oct · Amazon

  • House Of Makeup Peach Colour Corrector For Face Makeup | Crease-free | Hydrating Pro Concealer/Colour Corrector for Dark Circles | Eye Underside & Inside Concealer | All Skin Type | 12 ml(Light to Medium Skin)

    Peach Colour Corrector For Face Makeup | Crease-free | Hydrating Pro Concealer/Colour Corrector for Dark Circles | Eye Underside & Inside Concealer | All Skin Type | 12 ml(Light to Medium Skin)-20%

    ₹569 → ₹458

    9 Oct · Amazon

  • House Of Makeup Skin Tint with SPF 25+++ | Hyaluronic Acid, Niacinamide | Tinted Moisturizer, Foundation | Non-Comedogenic & Hypoallergenic Certified & Tested | Dewy Glow Finish, 35ml - FL10-Fair To Light Skin Tone

    Skin Tint with SPF 25+++ | Hyaluronic Acid, Niacinamide | Tinted Moisturizer, Foundation | Non-Comedogenic & Hypoallergenic Certified & Tested | Dewy Glow Finish, 35ml - FL10-Fair To Light Skin Tone-17%

    ₹759 → ₹629

    9 Oct · Amazon

87 more price drops in 30 days

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New listings

  • House Of Makeup Starry Night Pearly Glow Liquid Highlighter - Starburst (6 ml)

    Starry Night Pearly Glow Liquid Highlighter - Starburst (6 ml)

    ₹759Tira · 24 Oct

  • HOUSE OF MAKEUP Hot Glossip Non-Sticky Lip Gloss (4.7 ml)

    Hot Glossip Non-Sticky Lip Gloss (4.7 ml)

    ₹569Flipkart · 23 Oct

  • HOUSE OF MAKEUP Face Anything Luminous Skin Tint For Glass Skin: Deep Skin Tone (D15) Foundation (35 ml)

    Face Anything Luminous Skin Tint For Glass Skin: Deep Skin Tone (D15) Foundation (35 ml)

    ₹759Flipkart · 22 Oct

1 more new listings

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Catalogue

Product typesLive on houseofmakeup.com

  • SKIN TINT12

  • LIQUID LIPSTICK11

  • CONCEALER10

  • MINI LIQUID LIPSTICK6

  • LIP & CHEEK TINT5

Marketplace price bands164 listings

  • Under ₹30023 listings

  • ₹300–4992 listings

  • ₹500–799136 listings

15.2% of priced listings below ₹500

Discount depth over time

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House Of Makeup this month

House Of Makeup has 453 ads live, 450 on Meta and 3 on Google, and added 11 in the week of 19 Oct. Its median price is ₹549, 10% above the Makeup median of ₹499. On 9 Oct the House Of Makeup Spot On Light Peach Colour Corrector For Face Makeup | Crease-free | Hydrating Pro Concealer/Colour Corrector for Dark Circles | 12 ml(Fair to Light Skin) dropped from ₹569 to ₹458 on Amazon. Across 859 labelled marketplace reviews, 'pretty shade' is the most common praise.

Competitive position

969 ads behind #1
  1. 1
    Renee Cosmetics1.5K
  2. 2
    Swiss Beauty1.4K
  3. 3
    FAE Beauty1.4K
  4. 4
    Insight Cosmetics1.2K
  5. 5
    SUGAR Cosmetics1.1K
  6. 6
    LoveChild By Masaba872
  7. 7
    House Of Makeup580

Ranked by ads seen in 30 days.

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Head-to-head

House Of Makeup vs Renee Cosmetics

House Of Makeup

Ads (30d): 580 · Products: 73

Renee Cosmetics

Ads (30d): 1.5K · Products: 331

Median price, offers, overlap

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Full House Of Makeup report · 6 sections

  • Pricing (70 priced products)
  • Ads (453 live ads)
  • Products (73 catalogue items)
  • Reviews (41 complaint themes)
  • Search (3 keywords)
  • Promotions (4 live offers)
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Frequently asked questions

How many products does House Of Makeup list on its website?

73 live products were seen on House Of Makeup's own site in our catalogue crawl as of 24 Oct 2026.

What is the typical price of House Of Makeup products?

The median list price is ₹549 across 70 priced products.

Who are House Of Makeup's competitors?

By shared products and ad overlap, the closest tracked brands are Renee Cosmetics, Swiss Beauty, Insight Cosmetics.

Is House Of Makeup running ads?

580 of House Of Makeup's ads were seen in the last 30 days, 455 of them active on the last check.

Where is House Of Makeup sold online?

Besides its own site, House Of Makeup listings were seen on amazon, flipkart, tira, ajio, nykaa in the last 7 days.