SUGAR Cosmetics
1 new product in our catalogue crawl
MeasuredMeasured: Read or counted from stored observations.Source: Price, offer, launch, ad and marketplace changes we trackAs of 19 Oct 2026
as of 23 Oct 2026
SUGAR Cosmetics
Makeupsugarcosmetics.com (opens the brand's site)267 products
- −24.8% vs Makeup
₹375
Median price trend Point 1 499 Point 2 374 Point 3 499 Point 4 412 Point 5 299 Point 6 412 Point 7 412 Point 8 499 Point 9 274 Point 10 525 Point 11 618 Point 12 499 Point 13 493 Point 14 439 Point 15 764 Point 16 249 Point 17 418 Point 18 493 Point 19 499 Point 20 525 Point 21 499 Point 22 499 Point 23 419 Median price
- up to 15% off
19
Live offers
MeasuredMeasured: Read or counted from stored observations.Source: Live offers we trackAs of 22 Oct 2026 - 547 active
1.1K
Ads 30d
- 311 listings
4.3★
Rating trend Point 1 1719018 Point 2 1719252 Point 3 1720114 Point 4 1720126 Point 5 1720161 Point 6 1720867 Point 7 1720890 Point 8 1721485 Point 9 1721843 Point 10 1722725 Point 11 1722725 Point 12 1724199 Point 13 1724523 Point 14 1724686 Point 15 1725126 Point 16 1725779 Point 17 1726219 Point 18 1726243 Rating
DerivedDerived: Worked out from measured data with a published formula.Source: Prices, offers and ads we trackAs of 23 Oct 2026Formula: Published thresholds, see methodology
Price positionMedian list price ₹375 against the middle half of 20 priced makeup brands (₹407 to ₹672). Below that range is lower, above it upper.Lower price
Offer intensity19 live offers, 58% of priced products discounted. High = 10+ offers or half the range discounted; medium = 3+ offers or a fifth discounted.High
Ad activity1.1K ads seen in 30 days. High = 100+, medium = 20+. A count of ads, not of spend or reach.High
RatingRatings-weighted average on the same 311 marketplace listings4.3 of 5
Price vs Makeup
DerivedDerived: Worked out from measured data with a published formula.Source: Catalogue prices we trackAs of 23 Oct 2026
Show as table
| Date | SUGAR Cosmetics | Makeup median |
|---|---|---|
| 29 Sept 2026 | ₹499 | ₹499 |
| 30 Sept 2026 | ₹374 | ₹499 |
| 1 Oct 2026 | ₹499 | ₹499 |
| 2 Oct 2026 | ₹412 | ₹499 |
| 3 Oct 2026 | ₹299 | ₹499 |
| 4 Oct 2026 | ₹412 | ₹499 |
| 5 Oct 2026 | ₹412 | ₹499 |
| 6 Oct 2026 | ₹499 | ₹499 |
| 7 Oct 2026 | ₹274 | ₹499 |
| 8 Oct 2026 | ₹525 | ₹499 |
| 9 Oct 2026 | ₹618 | ₹499 |
| 10 Oct 2026 | ₹499 | ₹499 |
| 11 Oct 2026 | ₹493 | ₹499 |
| 12 Oct 2026 | ₹439 | ₹499 |
| 13 Oct 2026 | ₹764 | ₹499 |
| 14 Oct 2026 | ₹249 | ₹499 |
| 15 Oct 2026 | ₹418 | ₹499 |
| 16 Oct 2026 | ₹493 | ₹499 |
| 17 Oct 2026 | ₹499 | ₹499 |
| 18 Oct 2026 | ₹525 | ₹499 |
| 19 Oct 2026 | ₹499 | ₹499 |
| 22 Oct 2026 | ₹499 | ₹499 |
| 23 Oct 2026 | ₹419 | ₹499 |
- SUGAR Cosmetics median
- ₹375
- Makeup median
- ₹499
- Difference
- −24.8% lower
- Most products
- ₹199–₹713
- Discounted
- 58%
Offers
MeasuredMeasured: Read or counted from stored observations.Source: Live offers we trackAs of 22 Oct 2026
- 29 Sept: 22 live, 22 new
- 30 Sept: 20 live
- 1 Oct: 20 live
- 2 Oct: 20 live
- 3 Oct: 20 live
- 4 Oct: 20 live
- 5 Oct: 20 live
- 6 Oct: 20 live
- 7 Oct: 20 live
- 8 Oct: 19 live
- 9 Oct: 19 live
- 10 Oct: 19 live
- 11 Oct: 19 live
- 12 Oct: 19 live
- 13 Oct: 19 live
- 14 Oct: 19 live
- 15 Oct: 19 live
- 16 Oct: 17 live
- 17 Oct: 17 live
- 18 Oct: 17 live
- 19 Oct: 16 live
- 20 Oct: 15 live
- 21 Oct: 15 live
- 22 Oct: 15 live
Show as table
| Date | Live | New |
|---|---|---|
| 29 Sept 2026 | 22 | 22 |
| 30 Sept 2026 | 20 | 0 |
| 1 Oct 2026 | 20 | 0 |
| 2 Oct 2026 | 20 | 0 |
| 3 Oct 2026 | 20 | 0 |
| 4 Oct 2026 | 20 | 0 |
| 5 Oct 2026 | 20 | 0 |
| 6 Oct 2026 | 20 | 0 |
| 7 Oct 2026 | 20 | 0 |
| 8 Oct 2026 | 19 | 0 |
| 9 Oct 2026 | 19 | 0 |
| 10 Oct 2026 | 19 | 0 |
| 11 Oct 2026 | 19 | 0 |
| 12 Oct 2026 | 19 | 0 |
| 13 Oct 2026 | 19 | 0 |
| 14 Oct 2026 | 19 | 0 |
| 15 Oct 2026 | 19 | 0 |
| 16 Oct 2026 | 17 | 0 |
| 17 Oct 2026 | 17 | 0 |
| 18 Oct 2026 | 17 | 0 |
| 19 Oct 2026 | 16 | 0 |
| 20 Oct 2026 | 15 | 0 |
| 21 Oct 2026 | 15 | 0 |
| 22 Oct 2026 | 15 | 0 |
19live offers · up to 15% off
- Banner15
- Announcement2
- Coupon1
- Discount1
New ads per week
DerivedDerived: Worked out from measured data with a published formula.Source: Ad libraries we trackAs of 23 Oct 2026
1.1Kads seen in 30 days · 547 active
- video56%
- carousel22%
- image21%
- text1%
Ad themes
DerivedDerived: Worked out from measured data with a published formula.Source: Ad libraries we trackAs of 23 Oct 2026Formula: AI angle label of each ad seen in 30 daysBenefit / result27%
Ingredient-led19%
Offer / discount18%
Festive / occasion15%
Price / value8%
Other6%
854 of 1.1K ads labelled
Ratings and reviews
DerivedDerived: Worked out from measured data with a published formula.Source: Marketplace listings we trackAs of 24 Oct 2026
Same 311 listings
- Average rating
- 4.35
- Ratings
- 17.3L
- New since 7 Oct
- +7.2K
Show as table
| Date | Average rating | Ratings | Reviews |
|---|---|---|---|
| 7 Oct 2026 | 4.34 | 17.2L | 7.3K |
| 8 Oct 2026 | 4.34 | 17.2L | 7.3K |
| 9 Oct 2026 | 4.34 | 17.2L | 7.3K |
| 10 Oct 2026 | 4.34 | 17.2L | 7.3K |
| 11 Oct 2026 | 4.34 | 17.2L | 7.3K |
| 12 Oct 2026 | 4.34 | 17.2L | 7.3K |
| 13 Oct 2026 | 4.34 | 17.2L | 7.3K |
| 14 Oct 2026 | 4.35 | 17.2L | 7.3K |
| 15 Oct 2026 | 4.35 | 17.2L | 7.3K |
| 16 Oct 2026 | 4.35 | 17.2L | 7.3K |
| 17 Oct 2026 | 4.35 | 17.2L | 7.3K |
| 18 Oct 2026 | 4.35 | 17.2L | 7.4K |
| 19 Oct 2026 | 4.35 | 17.2L | 7.4K |
| 20 Oct 2026 | 4.35 | 17.2L | 7.4K |
| 21 Oct 2026 | 4.35 | 17.3L | 7.4K |
| 22 Oct 2026 | 4.35 | 17.3L | 7.4K |
| 23 Oct 2026 | 4.35 | 17.3L | 7.4K |
| 24 Oct 2026 | 4.35 | 17.3L | 7.4K |
57.4Kreviews read on marketplaces
5★
67%
4★
17%
3★
6%
2★
3%
1★
7%
Praised
pretty shade19%
stays on long7%
good colour payoff7%
value for money5%
moisturises lips5%
Complaints
low pigment or colour payoff2%
poor value, overpriced2%
quantity too small1%
Competitor map
DerivedDerived: Worked out from measured data with a published formula.Source: Shared product overlap we observeAs of 20 Oct 2026
Show as table
| Brand | Median price | Moves, 30 days |
|---|---|---|
| SUGAR Cosmetics | ₹375 | 8 |
| Renee Cosmetics | ₹425 | 5 |
| Insight Cosmetics | ₹235 | 4 |
| Swiss Beauty | ₹299 | 12 |
| Faces Canada | ₹498 | 3 |
Marketplace presence
MeasuredMeasured: Read or counted from stored observations.Source: Marketplace listings we trackAs of 23 Oct 2026
1.6Klistings on 6 marketplaces
- amazon675 listings
- myntra473 listings
- flipkart132 listings
- tira123 listings
- ajio93 listings
- nykaa76 listings
New to our catalogue crawl
MeasuredMeasured: Read or counted from stored observations.Source: Catalogue listings we trackAs of 23 Oct 2026
23products first seen in 30 days
- KIT43
- Lipstick28
- POUCHES15
- Lip Gloss14
- VALUE SET11
- Nail Lacquer10
267 of 267 live products carry a type
Closest competitors
DerivedDerived: Worked out from measured data with a published formula.Source: Shared product overlap we observeAs of 23 Oct 2026Formula: share of products in shared product groups
- Renee Cosmetics25%product overlapCompare
- Insight Cosmetics24%product overlapCompare
- Swiss Beauty19%product overlap
- Faces Canada24%product overlap
Recent moves
MeasuredMeasured: Read or counted from stored observations.Source: Price, offer, launch, ad and marketplace changes we trackAs of 19 Oct 2026
- New product
- New product
SUGAR Cosmetics
1 new product in our catalogue crawl
MeasuredMeasured: Read or counted from stored observations.Source: Price, offer, launch, ad and marketplace changes we trackAs of 16 Oct 2026 - New product
SUGAR Cosmetics
1 new product in our catalogue crawl
MeasuredMeasured: Read or counted from stored observations.Source: Price, offer, launch, ad and marketplace changes we trackAs of 15 Oct 2026
Similar brands
DerivedDerived: Worked out from measured data with a published formula.Source: Catalogue prices we trackAs of 23 Oct 2026Formula: same category, nearest median list price
- MARS Cosmetics₹299
- Just Herbs₹495
- Bella Vita Organic₹499
- Mamaearth₹499
Price history
267 products
Start 14-day trialSUGAR Cosmetics: 267 products tracked, median list price ₹375, 1,122 ads seen in 30 days, 19 live offers. Data as of 23 Oct 2026.
Questions
How many products does SUGAR Cosmetics list on its website?
267 live products were seen on SUGAR Cosmetics's own site in our catalogue crawl as of 23 Oct 2026.
What is the typical price of SUGAR Cosmetics products?
The median list price is ₹375 across 266 priced products. On 23 Oct 2026, 80% of 44 observed site prices were between ₹199 and ₹713.
Who are SUGAR Cosmetics's competitors?
By shared products and ad overlap, the closest tracked brands are Renee Cosmetics, Insight Cosmetics, Swiss Beauty.
Is SUGAR Cosmetics running ads?
1,122 of SUGAR Cosmetics's ads were seen in the last 30 days, 547 of them active on the last check.
Where is SUGAR Cosmetics sold online?
Besides its own site, SUGAR Cosmetics listings were seen on amazon, myntra, flipkart, tira, ajio, nykaa in the last 7 days.