Creative activity by category

Most active brands

• 
  Palmonas

  4,275MeasuredMeasured: Read or counted from stored observations.Source: Observed ad librariesAs of 23 Oct 2026 ads seen in 30 days

• 
  GIVA

  2,849MeasuredMeasured: Read or counted from stored observations.Source: Observed ad librariesAs of 23 Oct 2026 ads seen in 30 days

• 
  Bling Bag

  694MeasuredMeasured: Read or counted from stored observations.Source: Observed ad librariesAs of 23 Oct 2026 ads seen in 30 days

Top angles

• offer: 6,147MeasuredMeasured: Read or counted from stored observations.Source: Classified primary creative anglesAs of 23 Oct 2026
• benefit: 4,262MeasuredMeasured: Read or counted from stored observations.Source: Classified primary creative anglesAs of 23 Oct 2026
• occasion: 2,498MeasuredMeasured: Read or counted from stored observations.Source: Classified primary creative anglesAs of 23 Oct 2026
• other: 2,414MeasuredMeasured: Read or counted from stored observations.Source: Classified primary creative anglesAs of 23 Oct 2026
• brand story: 1,717MeasuredMeasured: Read or counted from stored observations.Source: Classified primary creative anglesAs of 23 Oct 2026

Format mix

• video: 49.6%DerivedDerived: Worked out from measured data with a published formula.Source: Observed ad librariesAs of 23 Oct 2026Formula: format count divided by all ads in the category format mix
• image: 31.6%DerivedDerived: Worked out from measured data with a published formula.Source: Observed ad librariesAs of 23 Oct 2026Formula: format count divided by all ads in the category format mix
• carousel: 16.8%DerivedDerived: Worked out from measured data with a published formula.Source: Observed ad librariesAs of 23 Oct 2026Formula: format count divided by all ads in the category format mix
• text: 1.9%DerivedDerived: Worked out from measured data with a published formula.Source: Observed ad librariesAs of 23 Oct 2026Formula: format count divided by all ads in the category format mix
• unknown: 0.2%DerivedDerived: Worked out from measured data with a published formula.Source: Observed ad librariesAs of 23 Oct 2026Formula: format count divided by all ads in the category format mix

New per week

• Week of 2026-09-07: 56MeasuredMeasured: Read or counted from stored observations.Source: Observed ad librariesAs of 23 Oct 2026
• Week of 2026-09-14: 8MeasuredMeasured: Read or counted from stored observations.Source: Observed ad librariesAs of 23 Oct 2026
• Week of 2026-09-21: 10,051MeasuredMeasured: Read or counted from stored observations.Source: Observed ad librariesAs of 23 Oct 2026
• Week of 2026-09-28: 9,327MeasuredMeasured: Read or counted from stored observations.Source: Observed ad librariesAs of 23 Oct 2026
• Week of 2026-10-05: 7,509MeasuredMeasured: Read or counted from stored observations.Source: Observed ad librariesAs of 23 Oct 2026
• Week of 2026-10-12: 9,354MeasuredMeasured: Read or counted from stored observations.Source: Observed ad librariesAs of 23 Oct 2026
• Week of 2026-10-19: 1,340MeasuredMeasured: Read or counted from stored observations.Source: Observed ad librariesAs of 23 Oct 2026

Weeks at the observation window edges may be partial.

Most active brands

• 
  Foxtale

  9,513MeasuredMeasured: Read or counted from stored observations.Source: Observed ad librariesAs of 23 Oct 2026 ads seen in 30 days

• 
  The Derma Co

  4,066MeasuredMeasured: Read or counted from stored observations.Source: Observed ad librariesAs of 23 Oct 2026 ads seen in 30 days

• 
  Dot & Key

  3,556MeasuredMeasured: Read or counted from stored observations.Source: Observed ad librariesAs of 23 Oct 2026 ads seen in 30 days

Top angles

• benefit: 18,591MeasuredMeasured: Read or counted from stored observations.Source: Classified primary creative anglesAs of 23 Oct 2026
• offer: 15,368MeasuredMeasured: Read or counted from stored observations.Source: Classified primary creative anglesAs of 23 Oct 2026
• problem solution: 10,334MeasuredMeasured: Read or counted from stored observations.Source: Classified primary creative anglesAs of 23 Oct 2026
• ingredient: 8,129MeasuredMeasured: Read or counted from stored observations.Source: Classified primary creative anglesAs of 23 Oct 2026
• social proof: 5,997MeasuredMeasured: Read or counted from stored observations.Source: Classified primary creative anglesAs of 23 Oct 2026

Format mix

• video: 48.4%DerivedDerived: Worked out from measured data with a published formula.Source: Observed ad librariesAs of 23 Oct 2026Formula: format count divided by all ads in the category format mix
• image: 33.9%DerivedDerived: Worked out from measured data with a published formula.Source: Observed ad librariesAs of 23 Oct 2026Formula: format count divided by all ads in the category format mix
• carousel: 16.9%DerivedDerived: Worked out from measured data with a published formula.Source: Observed ad librariesAs of 23 Oct 2026Formula: format count divided by all ads in the category format mix
• text: 0.8%DerivedDerived: Worked out from measured data with a published formula.Source: Observed ad librariesAs of 23 Oct 2026Formula: format count divided by all ads in the category format mix
• unknown: 0.1%DerivedDerived: Worked out from measured data with a published formula.Source: Observed ad librariesAs of 23 Oct 2026Formula: format count divided by all ads in the category format mix

New per week

• Week of 2026-09-21: 31,898MeasuredMeasured: Read or counted from stored observations.Source: Observed ad librariesAs of 23 Oct 2026
• Week of 2026-09-28: 28,176MeasuredMeasured: Read or counted from stored observations.Source: Observed ad librariesAs of 23 Oct 2026
• Week of 2026-10-05: 18,150MeasuredMeasured: Read or counted from stored observations.Source: Observed ad librariesAs of 23 Oct 2026
• Week of 2026-10-12: 6,907MeasuredMeasured: Read or counted from stored observations.Source: Observed ad librariesAs of 23 Oct 2026
• Week of 2026-10-19: 5,985MeasuredMeasured: Read or counted from stored observations.Source: Observed ad librariesAs of 23 Oct 2026

Weeks at the observation window edges may be partial.

Top angles

• offer: 6,065MeasuredMeasured: Read or counted from stored observations.Source: Classified primary creative anglesAs of 23 Oct 2026
• benefit: 5,717MeasuredMeasured: Read or counted from stored observations.Source: Classified primary creative anglesAs of 23 Oct 2026
• ingredient: 5,279MeasuredMeasured: Read or counted from stored observations.Source: Classified primary creative anglesAs of 23 Oct 2026
• problem solution: 3,308MeasuredMeasured: Read or counted from stored observations.Source: Classified primary creative anglesAs of 23 Oct 2026
• value: 3,150MeasuredMeasured: Read or counted from stored observations.Source: Classified primary creative anglesAs of 23 Oct 2026

Format mix

• video: 37.9%DerivedDerived: Worked out from measured data with a published formula.Source: Observed ad librariesAs of 23 Oct 2026Formula: format count divided by all ads in the category format mix
• image: 32.9%DerivedDerived: Worked out from measured data with a published formula.Source: Observed ad librariesAs of 23 Oct 2026Formula: format count divided by all ads in the category format mix
• carousel: 28.3%DerivedDerived: Worked out from measured data with a published formula.Source: Observed ad librariesAs of 23 Oct 2026Formula: format count divided by all ads in the category format mix
• text: 0.9%DerivedDerived: Worked out from measured data with a published formula.Source: Observed ad librariesAs of 23 Oct 2026Formula: format count divided by all ads in the category format mix
• unknown: 0%DerivedDerived: Worked out from measured data with a published formula.Source: Observed ad librariesAs of 23 Oct 2026Formula: format count divided by all ads in the category format mix

New per week

• Week of 2026-09-21: 12,461MeasuredMeasured: Read or counted from stored observations.Source: Observed ad librariesAs of 23 Oct 2026
• Week of 2026-09-28: 13,975MeasuredMeasured: Read or counted from stored observations.Source: Observed ad librariesAs of 23 Oct 2026
• Week of 2026-10-05: 5,112MeasuredMeasured: Read or counted from stored observations.Source: Observed ad librariesAs of 23 Oct 2026
• Week of 2026-10-12: 3,174MeasuredMeasured: Read or counted from stored observations.Source: Observed ad librariesAs of 23 Oct 2026
• Week of 2026-10-19: 2,261MeasuredMeasured: Read or counted from stored observations.Source: Observed ad librariesAs of 23 Oct 2026

Weeks at the observation window edges may be partial.

Most active brands

• 
  Rare Rabbit

  5,943MeasuredMeasured: Read or counted from stored observations.Source: Observed ad librariesAs of 23 Oct 2026 ads seen in 30 days

• 
  French Crown

  4,778MeasuredMeasured: Read or counted from stored observations.Source: Observed ad librariesAs of 23 Oct 2026 ads seen in 30 days

• 
  Nobero

  3,467MeasuredMeasured: Read or counted from stored observations.Source: Observed ad librariesAs of 23 Oct 2026 ads seen in 30 days

Top angles

• benefit: 16,854MeasuredMeasured: Read or counted from stored observations.Source: Classified primary creative anglesAs of 23 Oct 2026
• offer: 10,494MeasuredMeasured: Read or counted from stored observations.Source: Classified primary creative anglesAs of 23 Oct 2026
• other: 8,505MeasuredMeasured: Read or counted from stored observations.Source: Classified primary creative anglesAs of 23 Oct 2026
• value: 4,834MeasuredMeasured: Read or counted from stored observations.Source: Classified primary creative anglesAs of 23 Oct 2026
• social proof: 4,832MeasuredMeasured: Read or counted from stored observations.Source: Classified primary creative anglesAs of 23 Oct 2026

Format mix

• image: 42.6%DerivedDerived: Worked out from measured data with a published formula.Source: Observed ad librariesAs of 23 Oct 2026Formula: format count divided by all ads in the category format mix
• video: 30.6%DerivedDerived: Worked out from measured data with a published formula.Source: Observed ad librariesAs of 23 Oct 2026Formula: format count divided by all ads in the category format mix
• carousel: 25.4%DerivedDerived: Worked out from measured data with a published formula.Source: Observed ad librariesAs of 23 Oct 2026Formula: format count divided by all ads in the category format mix
• text: 1.4%DerivedDerived: Worked out from measured data with a published formula.Source: Observed ad librariesAs of 23 Oct 2026Formula: format count divided by all ads in the category format mix
• unknown: 0.1%DerivedDerived: Worked out from measured data with a published formula.Source: Observed ad librariesAs of 23 Oct 2026Formula: format count divided by all ads in the category format mix
• multi_video: 0%DerivedDerived: Worked out from measured data with a published formula.Source: Observed ad librariesAs of 23 Oct 2026Formula: format count divided by all ads in the category format mix

New per week

• Week of 2026-09-21: 24,809MeasuredMeasured: Read or counted from stored observations.Source: Observed ad librariesAs of 23 Oct 2026
• Week of 2026-09-28: 24,985MeasuredMeasured: Read or counted from stored observations.Source: Observed ad librariesAs of 23 Oct 2026
• Week of 2026-10-05: 19,032MeasuredMeasured: Read or counted from stored observations.Source: Observed ad librariesAs of 23 Oct 2026
• Week of 2026-10-12: 8,084MeasuredMeasured: Read or counted from stored observations.Source: Observed ad librariesAs of 23 Oct 2026
• Week of 2026-10-19: 3,777MeasuredMeasured: Read or counted from stored observations.Source: Observed ad librariesAs of 23 Oct 2026

Weeks at the observation window edges may be partial.

Most active brands

• 
  Libas

  2,979MeasuredMeasured: Read or counted from stored observations.Source: Observed ad librariesAs of 23 Oct 2026 ads seen in 30 days

• 
  House of Chikankari

  2,355MeasuredMeasured: Read or counted from stored observations.Source: Observed ad librariesAs of 23 Oct 2026 ads seen in 30 days

• 
  Kalkifashion

  1,693MeasuredMeasured: Read or counted from stored observations.Source: Observed ad librariesAs of 23 Oct 2026 ads seen in 30 days

Top angles

• offer: 9,242MeasuredMeasured: Read or counted from stored observations.Source: Classified primary creative anglesAs of 23 Oct 2026
• occasion: 6,654MeasuredMeasured: Read or counted from stored observations.Source: Classified primary creative anglesAs of 23 Oct 2026
• benefit: 4,646MeasuredMeasured: Read or counted from stored observations.Source: Classified primary creative anglesAs of 23 Oct 2026
• other: 2,383MeasuredMeasured: Read or counted from stored observations.Source: Classified primary creative anglesAs of 23 Oct 2026
• value: 1,784MeasuredMeasured: Read or counted from stored observations.Source: Classified primary creative anglesAs of 23 Oct 2026

Format mix

• image: 40.4%DerivedDerived: Worked out from measured data with a published formula.Source: Observed ad librariesAs of 23 Oct 2026Formula: format count divided by all ads in the category format mix
• carousel: 33.4%DerivedDerived: Worked out from measured data with a published formula.Source: Observed ad librariesAs of 23 Oct 2026Formula: format count divided by all ads in the category format mix
• video: 24.9%DerivedDerived: Worked out from measured data with a published formula.Source: Observed ad librariesAs of 23 Oct 2026Formula: format count divided by all ads in the category format mix
• text: 1.2%DerivedDerived: Worked out from measured data with a published formula.Source: Observed ad librariesAs of 23 Oct 2026Formula: format count divided by all ads in the category format mix
• unknown: 0%DerivedDerived: Worked out from measured data with a published formula.Source: Observed ad librariesAs of 23 Oct 2026Formula: format count divided by all ads in the category format mix
• multi_video: 0%DerivedDerived: Worked out from measured data with a published formula.Source: Observed ad librariesAs of 23 Oct 2026Formula: format count divided by all ads in the category format mix

New per week

• Week of 2026-09-21: 7,152MeasuredMeasured: Read or counted from stored observations.Source: Observed ad librariesAs of 23 Oct 2026
• Week of 2026-09-28: 23,795MeasuredMeasured: Read or counted from stored observations.Source: Observed ad librariesAs of 23 Oct 2026
• Week of 2026-10-05: 10,307MeasuredMeasured: Read or counted from stored observations.Source: Observed ad librariesAs of 23 Oct 2026
• Week of 2026-10-12: 1,640MeasuredMeasured: Read or counted from stored observations.Source: Observed ad librariesAs of 23 Oct 2026
• Week of 2026-10-19: 1,827MeasuredMeasured: Read or counted from stored observations.Source: Observed ad librariesAs of 23 Oct 2026

Weeks at the observation window edges may be partial.