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Skincaredotandkey.com (opens the brand's site)

Dot & Key competitor intelligence

301 new ads this week. 39% on Meta.

Live ads
1,425
Median price
₹498−5.3% vs Skincare
New ads per weekpeak · 1,774

Bestsellers

  • Dot & Key Sunscreen - SPF 50 PA++++ Vitamin C + E Super Bright Sunscreen, In-Vivo Tested or All Skin (30 g)#1

    Sunscreen - SPF 50 PA++++ Vitamin C + E Super Bright Sunscreen, In-Vivo Tested or All Skin (30 g)

    ₹2634.2★ (59.3K)

    Units sold

  • Dot & Key Meltie Lip Balm SPF 50+ PA+++, Berry Crumble Berry (4 g)#2

    Meltie Lip Balm SPF 50+ PA+++, Berry Crumble Berry (4 g)

    ₹2364.5★ (26.4K)

    Units sold

  • DOT & KEY Barrier Repair Moisturizer For Normal, Dry, Combination & Sensitive Skin | 120 Hrs Moisturization, With 5 Ceramides & Hyaluronic | Repairs Damaged Skin Barrier, Non-Comedogenic | 100g#3

    Barrier Repair Moisturizer For Normal, Dry, Combination & Sensitive Skin | 120 Hrs Moisturization, With 5 Ceramides & Hyaluronic | Repairs Damaged Skin Barrier, Non-Comedogenic | 100g

    ₹3354.3★ (16.1K)

    Units sold

  • Dot & Key Sunscreen - SPF 50 PA++++ Watermelon cooling Sunscreen, In-Vivo Tested With Hyaluronic (80 g)#4

    Sunscreen - SPF 50 PA++++ Watermelon cooling Sunscreen, In-Vivo Tested With Hyaluronic (80 g)

    ₹4994.3★ (1.46 L)

    Units sold

  • Dot & Key Barrier Repair Hydrating Lip Balm SPF 50 | Cherry Crimson |Soft Tinted Chapstick Cherry (4.5 g)#5

    Barrier Repair Hydrating Lip Balm SPF 50 | Cherry Crimson |Soft Tinted Chapstick Cherry (4.5 g)

    ₹1994.4★ (40K)

    Units sold

  • Dot & Key Lip Plumping Mask With Shea Butter,For Naturally Glowing Lips,Smoothes Dry Lips Cherry (15 ml)#6

    Lip Plumping Mask With Shea Butter,For Naturally Glowing Lips,Smoothes Dry Lips Cherry (15 ml)

    ₹2214.3★ (1.03 L)

    Units sold

144 more products

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Price moves

  • DOT & KEY Set Of 2 Barrier Repair Hydrating Gentle Face Wash - 100ml Each

    Set Of 2 Barrier Repair Hydrating Gentle Face Wash - 100ml Each-18%

    ₹448 → ₹368

    24 Oct · Myntra

  • DOT & KEY Set Of 2 Watermelon SuperGlow Facial Gel Cleanser with Vitamin C - 100ml Each

    Set Of 2 Watermelon SuperGlow Facial Gel Cleanser with Vitamin C - 100ml Each-17%

    ₹448 → ₹373

    24 Oct · Myntra

  • DOT & KEY Set of 2 Strawberry Dew On-the-Go SPF 50 Sunscreen Stick - 20g Each

    Set of 2 Strawberry Dew On-the-Go SPF 50 Sunscreen Stick - 20g Each-17%

    ₹1,071 → ₹892

    24 Oct · Myntra

  • DOT & KEY Strawberry Dew Sunscreen Stick In-Vivo Tested SPF 50+ PA++++ Makeup Friendly-20g

    Strawberry Dew Sunscreen Stick In-Vivo Tested SPF 50+ PA++++ Makeup Friendly-20g-16%

    ₹565 → ₹476

    24 Oct · Myntra

2,159 more price drops in 30 days

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New listings

  • Dot & key Useful Skin Care Combo

    Useful Skin Care Combo

    ₹814Meesho · 18 Oct

Catalogue

Product typesLive on dotandkey.com

  • Combo54

  • Moisturiser12

  • Sunscreen12

  • Face Wash10

  • Serum8

Marketplace price bands873 listings

  • Under ₹300198 listings

  • ₹300–499344 listings

  • ₹500–799224 listings

  • ₹800–1,19993 listings

62.1% of priced listings below ₹500

Discount depth over time

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Dot & Key this month

Dot & Key has 1,425 ads live, 1,109 on Meta and 316 on Google, and added 301 in the week of 19 Oct. Its median price is ₹498, 5.3% below the Skincare median of ₹526. On 24 Oct the DOT & KEY Set Of 2 Barrier Repair Hydrating Gentle Face Wash - 100ml Each dropped from ₹448 to ₹368 on Myntra. Across 4.13 lakh labelled marketplace reviews, 'hydrating, moisturizes well' is the most common praise.

Competitive position

5.8K ads behind #1
  1. 1
    Foxtale9.6K
  2. 2
    The Derma Co4.1K
  3. 3
    Dot & Key3.8K
  4. 4
    Mamaearth3.1K

Ranked by ads seen in 30 days.

57 more brands

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Head-to-head

Dot & Key vs Plix Life

Dot & Key

Ads (30d): 3.8K · Products: 150

Plix Life

Ads (30d): 6K

Median price, offers, overlap

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Full Dot & Key report · 6 sections

  • Pricing (150 priced products)
  • Ads (1,425 live ads)
  • Products (150 catalogue items)
  • Reviews (246 complaint themes)
  • Search (23 keywords)
  • Promotions (5 live offers)
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Frequently asked questions

How many products does Dot & Key list on its website?

150 live products were seen on Dot & Key's own site in our catalogue crawl as of 24 Oct 2026.

What is the typical price of Dot & Key products?

The median list price is ₹498 across 150 priced products.

Who are Dot & Key's competitors?

By shared products and ad overlap, the closest tracked brands are Plix Life, Mamaearth, Pilgrim.

Is Dot & Key running ads?

3,826 of Dot & Key's ads were seen in the last 30 days, 1,439 of them active on the last check.

Where is Dot & Key sold online?

Besides its own site, Dot & Key listings were seen on meesho, amazon, myntra, flipkart, nykaa in the last 7 days.