Skincarebeminimalist.co (opens the brand's site)
Minimalist competitor intelligence
170 new ads this week. 61% on Meta.
- Live ads
- 784
- Median price
- ₹499−5.1% vs Skincare
Top organic placementRank #1
#1 on Myntrafor ‘minimalist face serum’
Brand search volume Sep
8.96 Lbrand searches / month
- Jul
7.34 L - Aug
8.94 L - Sep
8.96 L
Keywords tracked 20 keywords
| # | Keyword | Marketplace | Rank |
|---|---|---|---|
| 01 | minimalist face serum | Myntra | #1 |
| 02 | sunscreen | Amazon | #2 |
| 03 | vitamin c face serum | Amazon | #2 |
| 04 | vitamin c face serum | Myntra | #3 |
| 05 | sunscreen | Myntra | #4 |
| 06 | simple skincare face cleanser | Amazon | #7 |
14 more keywords
Start 14-day trialBrand searches / month Sep
Search share for 20 keywords
Start 14-day trialMinimalist this month
Minimalist has 784 ads live, 533 on Meta and 251 on Google, and added 170 in the week of 19 Oct. Its median price is ₹499, 5.1% below the Skincare median of ₹526. On 25 Oct the Minimalist Hair Serum for Dry Frizzy Hair with SPF 30, Keratin, Argan Oil & Ceramides| Heat Protection Serum, Smoothens & Protects From UV | Lightweight | Leave In For Women & Men | 10 ml dropped from ₹179 to ₹159 on Amazon. Across 2.39 lakh labelled marketplace reviews, 'works well, visible results' is the most common praise.
Competitive position
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Ranked by ads seen in 30 days.
53 more brands
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Minimalist
Ads (30d): 1.2K · Products: 80
Ads (30d): 4.1K · Products: 265
Median price, offers, overlap
Start 14-day trialFull Minimalist report · 6 sections
- Pricing (80 priced products)
- Ads (784 live ads)
- Products (80 catalogue items)
- Reviews (249 complaint themes)
- Search (20 keywords)
- Promotions (4 live offers)
Frequently asked questions
How many products does Minimalist list on its website?
80 live products were seen on Minimalist's own site in our catalogue crawl as of 24 Oct 2026.
What is the typical price of Minimalist products?
The median list price is ₹499 across 80 priced products.
Who are Minimalist's competitors?
By shared products and ad overlap, the closest tracked brands are Plix Life, The Derma Co, Pilgrim.
Is Minimalist running ads?
1,169 of Minimalist's ads were seen in the last 30 days, 787 of them active on the last check.
Where is Minimalist sold online?
Besides its own site, Minimalist listings were seen on tira, amazon, myntra, meesho, flipkart, nykaa, ajio in the last 7 days.